Our Blog

Why should you care that A Cut Above has the capability to shoot your video in Ultra High Definition, also known as 4K?
If you’re considering buying a new large video display for your home or office Ultra HD is a good choice. Though not much Ultra HD material is available today, that is changing. There are also time and cost saving features associated with shooting in Ultra HD or 4K.
Read More
Video Platforms such as YouTube, Vimeo and Periscope have taken over the internet. Ask the next person you see today if they have ever wasted time watching videos on the internet. The answer will undoubtedly be "Yes".
Read More
Back in the day when you wanted to boost your sales, you found a reputable video production house and asked them to create a corporate video. You would tell them the key points of your business that you wanted highlighted and viola, the talking head video script was pushed across your desk. It was a great tool, effective and to the point. AND it worked. Why is it that it doesn't work now?
Read More
1: What type of video are you creating?
2: Who is your target audience? ‘Everyone’ is the wrong answer.
3: How will your production be distributed or displayed?
4: What results to you expect to get?
5: And the biggie: How much does a video production cost?
Read More
Everyone who plans a video production has something to sell, information to deliver or a story to tell. All good video productions hold the viewer’s attention until its conclusion. Selling can be as overt as a commercial or as covert as product placement. One of the first, if not the first, examples of product placement was the Empire State Building in the 1933 movie, King Kong.
Read More

Archives

Newest Blog Post